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Tony's Salsa

Jane was tasked with developing a brand for a product of my choosing. Her dad grows his own peppers to make homemade salsa. Hence, Tony’s Salsa was the brand developed. Tony’s Salsa has a playful brand identity system that utilized bold colors and fonts that could immediately draw the eye. With sharp food-styling photography, the logo mark and package design communicate a welcoming, homemade brand. The brand values quality and experience. Therefore, each bottle is made with care and consideration, not to mention it would look good on your shelf!  

Product Branding

Package Design

Food Styling

Art Direction

Award: Graphic Design USA American Graphic Design Award

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